Mr. Parakram Jadeja, Chairman & Managing Director, Jyoti CNC Automation Ltd.
Q. Jyoti CNC has gained substantial market share in Indian machine tool industry, please elucidate the success story of Jyoti?
Jyoti is involved in the machine tools business since 1989.Driven by a vision to build company into a Temple of Technology through team work, we have grown manifold from manufacturing gear boxes for machines to precision all geared head lathe and then into sophisticated CNC machines. We were the 1st to introduce CNC machines in Gujarat, 1st to manufacture linear motor machine as well. So on and so for and today are one to the leading CNC manufacturer in India. We are proud of the fact that the our Indian Industry, which is reflected through our Mission “Propelling Technology Prospering Life”
Q. Please brief us about company’s global reach & what are the global alliances that has been made in order to out-front the competition?
Jyoti has 24 Sales, Service and Application support offices across India and has a wide international network at Argentina, Canada, China & ASEAN Countries, Europe, Iran, South Africa, Iran, USA. We acquired a 158 years old French Machine Tool Company, Huron Graffenstaden SAS at Strasbourg, France in 2007. The acquired company is reputed across Europe for its 3 axis and 5 axis machining centers. Huron has more than 1, 00,000 + installations across the Globe. Through this strategic synergy, today Jyoti-Huron serves a complete product range from Entry Level Turning machines to High End precision 3/5 axis Machining Centers in Indian as well International markets.
Q. What are the market prospects for the Jyoti CNC products in India and how do you plan to position these products?
Jyoti has customers from various industries such as Aerospace, Agriculture, Defense, Diamond and Jewelry, Die Mould, General Engineering, Infrastructure, Machine Tool Medical, Oil & Gas, Power, Pumps & Valves, Railways and Tele-communication. We have a complete range of products from entry level machines to high end technologically advanced precision 3/5 axis machining centers which are catered to the above industrial segments by providing customized solutions to our customers, well understanding and studying their need base.
Q. Can you brief us about the marketing strategies that were applied in order to stand out in the competition of machine tool industry?
Participation into various National and Regional exhibitions are the biggest platform to showcase/market our products. We also have a strong print media presence in all the prominent industrial magazines as well online business portals. Apart from this we also conduct seminars, roadshows, and open house periodically to educate and update our customers on our products.
Q. Please elucidate in brief about the Jyoti CNC’s infrastructure & what are the measure that are being taken from the product manufacturing to distribution?
Jyoti has three manufacturing plants add measuring 3,36,000 sqm located at GIDC Metoda, RAJKOT – Gujarat, having a present plant capacity of manufacturing 3000 machines p.a. equipped with world class infrastructure like state of art machine shops with latest and technologically advanced plant and machineries, Centrally air-conditioned Assembly & Sub-assembly Shops, Foundry, Sheet Metal, Paint shop, other allied infrastructure.
Jyoti has Technology Centre at Rajkot and is shortly to cut the ribbons of Tech Centers at Pune and Bangalore. Our Subsidiary, Huron has 2 manufacturing plant add measuring 72,000 sqm at Strasbourg, France. Jyoti has 24 Sales offices across India and has a wide international network at Argentina, Canada, China & ASEAN Countries, Europe, Iran, South Africa, Iran, USA to distribute & market state-of-art products.
Q. Brief us about the R&D and Quality policy for your business?
We consider Jyoti as “TEMPLE OF TECHNOLOGY”. Jyoti has developed a well-versed and a versatile R & D center dedicated to an ancient design genius Leonardo Da Vinci who designed the First Lathe machine in early of 16th Century. The exclusive R & D center is been established to design and develop technologically advanced world class machines for the better quality, reliability & productivity to cater the sophisticated Aerospace, Automobile and Defense applications where high level of accuracies and reliabilities are inevitable.
We have a young and dynamic team of 90 technocrat professionals facilitated by latest softwares & assembly/testing and calibration equipment from world renowned manufacturers. Innovation and Continuous Improvement are the daily buzz words for Jyoti. Through inherent quality emphasis throughout the manufacturing process has gained Jyoti the coveted international mark of Quality Management Systems – ISO 9001
Q. Please comment on the current machine tool scenario in India?
Improved macro-economic conditions have led to overall increase in consumption of machine tools. Performance of two key sectors viz., Capital Goods and Manufacturing showed positive growth during 2014. The demand for machine tools has increased by 20% in last year and the production by 29 % Machine tool industry demand is projected to grow at 15% annually.
Q. Could you brief us on Indian & Global perspective of machine tool industry? What are the distinguishing factors?
India stands 14th in production and 10th in the consumption of machine tools in the world as per the 2015 Gardner Business Media survey. The country is set to become a key player in the global machine tools industry and is likely to see substantial high-end machine tool manufacturing. With emphasis on Make in India and manufacturing growth, for which the machine tools sector serves as the mother industry.
Production of machine tools around the world during 2014 increased by marginal 1 percent. Output by 27 principle producing countries was USD $ 83.6 billion. Top three machine tool producing countries are China followed by Germany and Japan.
The acceptability of Indian machine tools is increasing day by day. The quality, reliability & aesthetics of Indian machines are considered very nearer to Japanese or German products. Surely, Indian machine tool industry has an edge over the Taiwanese/Chinese in terms of acceptability to the customers. Days are not far when we can place us at a par with any International standards holistically.
Q. In your opinion how can the Indian machine tool industry become globally competitive?
Global competitiveness can be brought by; Extensive focus on bridging the prevailing technology gap between Indian and International MTB’s by concentrated efforts on R & D. Apart from this development of machine tool parks, common facility centers for development and upgradation of machine tool units, policy liberalization; fiscal (Reduction in Excise duty for most critical elements, affordable interest rates, etc) measures to reduce the cost of machine tools and hence the price of the same, skill development programs etc. will help Indian machine tool industry globally competitive.
Q. What are the key growth drivers of Indian machine tool industry?
End user industry growth, export potential, import substitution, import substitution technology gaps are the four growth drivers of the Indian Machine Tool Industry.
The Indian Machine tool industry is well positioned to become a leading producer of CNC machines on the back of end user industry growth, the huge outsourcing potential given its low cost base and capturing the markets presently catered by imports.
Q. How do you perceive the future of the Indian machine tool industry?
With the change in government and new policy thrust on manufacturing sector with focus on Make in India make for the world, we expect demand for machine tools in the country to increase gradually. Initial signs of increase in demand for machine tools are visible and we expect this trend to sustain for the longer period.
The country aspires to become a key player in the global machine tools industry and is likely to see substantial high-end machine tool manufacturing. The rising demand in the new sectors such as aerospace, aviation, railways, power, healthcare and infrastructure has led to demand for large sized machine tool requirements.
The production of machine tool is projected of 23000 crs, exports of 4500 crs, i.e. 67% domestic share and 20% export share by 2020.
Q. How far the factors like government norms, excise duty, taxation, exim policies are affecting your business?
Yes, liberate policies especially excise duty, exim policies have much impact on machine tools and will strengthen the business of all the MTB’s.
Q. What is your vision for Jyoti CNC?
We have well-crafted our Vision; “To become one of the top ten Machine Tool manufacturers in the world by 2020”. We are bullish about achieving this vision. Being a part of Indian manufacturing fraternity we are committed to extend the best of our efforts for the development of our Nation economically as well technologically.
Q. Please address the issues that are affecting the machine tool industry?
High cost of capital, technology gaps, high imports, dumping of used machines, lack of highly skilled manpower, Low focus on R&D, etc are some of the factors affecting the machine tool industry.
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